Companies like Apple and Google are investing huge amounts of capital into Augmented Reality, or AR . The Pokemon Go craze of July 2016 was a taste of how AR can impact our lives.
Contrary to a popular belief, a successful product doesn’t only mean having a great UI and plenty of features. Every aspect of it revolves around its Usability. User Experience initiates and strengthens the bond between a product and its users.
What happens when a designer has an idea and wants to convey it to stakeholders or team members? Quite often designers create static mockups and try to explain concepts using plain words. They say something like “After you click on this button you’ll see the following animated effect.
Today’s post originally ran on Wireless Week. Against the technical backdrop of increasing expectations for always-on internet and mobile services, many carriers are struggling on the frontend with customer experience.
The holiday season may be done and dusted for another year. But for retailers, particularly online, the January downtime is actually a key moment for reflection.
You’ve likely seen the 15 graphic design trends for 2018, but what about text graphics in video? Studio Binder presents to you five text graphics trends for this year using films such as Downsizing, The Fate of the Furious, The Circle, Stranger Things, and more, as examples.
When Emma Yang was 7 or 8 years old, her grandmother became increasingly forgetful. Over the next few years, those memory problems, caused by early Alzheimer’s disease, worsened. Yang, who learned to code at an early age, decided to create an app to help.
To err is human. We all make mistakes from time to time, and your users are no exception. How can you design products that allow for mistakes? The thing about human beings is that you can’t trust them with anything. Okay, maybe that’s a bit unkind.
Over the past couple of weeks, internet users have been complaining of a new wave of hard-to-close, misleading, and malicious ads popping across websites big and small.
News spread Monday of a remarkable breakthrough in artificial intelligence. Microsoft and Chinese retailer Alibaba independently announced that they had made software that matched or outperformed humans on a reading-comprehension test devised at Stanford. Microsoft called it a “major milestone.
Artificial Intelligence (AI) is both buzzword and buzz-worthy, depending on what you’re reading or who’s talking about it.
Zara has been named #1 in Interbrand’s just-released Best Spanish Brands 2017 report.
Luxury fashion retailer Gucci is redefining its customer experience with the Gucci Garden Galleria, its new retail space that marries haute couture and haute cuisine inside the hallowed walls of a 14th-century palazzo in Florence, Italy.
“I think it’s very important to have a feedback loop, where you’re constantly thinking about what you’ve done and how you could be doing it better.” — Elon Musk Voice of Customer feedback is not just insightful for Customer Support and Product teams.
When companies introduce a new offering as part of their brand architecture, they need to consider the new offering’s relationship with the company’s other brands. Three criteria can help companies consider which brand naming options to use (regardless of their level in the business hierarchy).
Here’s one light-hearted insight from Hawaii’s rather traumatizing incoming-missile scare this past weekend: It made people stop watching porn. Briefly. And then they really wanted to watch porn.
The next technology revolution is underway. Advances in artificial intelligence (AI) and machine learning coupled with more robust and competent devices is driving transformation across industries and workstreams, from small farms in India to huge corporations in the United States.
Suffice it to say, we are all a bit obsessed with innovation these days. It’s not hard to understand why. One of the few defining characteristics of the last 20 years has been innovation, both for the individual and for enterprise.
edoardo tresoldi interview: capturing the poetry of absence with wire mesh #art designboom sits down with the italian sculptor to chat about process, storytelling, and the strange allure of wire mesh.
When price wars flare up, staying competitive sometimes means cutting costs. In these situations savvy brands will maintain quality and reduce quantity, as is sometimes seen in the food industry.
Amazon has plans to monetize its voice assistant experience even more. The e-commerce giant has reportedly been talking to companies about letting them advertise products on the Echo, according to CNBC.
Half the money I spend on advertising is wasted; the trouble is, I don’t know which half. – John Wanamaker (1838 – 1922). This statement, at the time it was first made back in the late 1800’s, echoed the sentiments of merchants and advertisers all around.
It’s pretty straightforward. Our app doesn’t have this feature and they would like it to be added. It’s a feature request. Our support team sees a dozen or so feature requests every day. Deciding how to handle feature requests like this one is tough.
Don’t get too excited. We don’t have it. We tried. We really tried. Many times. The most important ingredient for a Web Trend Map is missing: The Web. Time to get some of it back. The last map we did was inspired by the sumo tournament illustrations. It was pretty cool, but that was 2011.
There’s a dangerous little lie the design community has propagated around the internet. Like every entrenched myth, it’s anchored in a bit of truth, which makes it difficult to weed out. Unfortunately, it seems e-commerce is especially vulnerable to buying into the lie.
Chatbots have gone in and out of favour during the past couple of years. First touted as the ‘next big thing’ for marketing, many brand examples have since died a death due to the tech lacking sophistication or failing to provide any real relevance for consumers.
So that was kind of amazing: Not only did the first post-“Fire and Fury” edition of “Saturday Night Live” enlist former cast member Fred Armisen to do Michael Wolff, but original cast member Bill Murray showed up to do Steve Bannon.
In 2018, consumers have largely accepted that marketers use an online log of their behaviors and spending habits to target digital audiences with relevant ads.
Buyers abandon carts. It’s normal. In fact, about three of every four retail shoppers simply leave their items behind in their online cart. To understand how to deal with this, you really need to get inside your customers’ heads. The key to getting them back is understanding why they left.
More meaningful to the process of democratisation than many political measures put together.
Lets face it, at some point of time, you’ve found yourself ‘lost’ inside a complicated application which has a crappy FTUE (first time user experience). FTUE is the way the user interacts with the app and the app interacts with the user for the first time.
The new year 2018 is closer and closer, so stepping into a phase of fresh challenges and new horizons, we would like to look back and remember what the ending year has been marked out with.